3 Benefits of Using QR Codes in Your Business
Big companies today are using the power of QR Codes as part of their marketing strategy. Quick response codes (QR codes) were first utilized in Japan used in tracking down parts of their automobile during manufacturing. Today, the QR codes are gaining popularity all over the world. QR codes are patterned codes in arranged in squares generally with a white background. QR codes are embedded with data and information that can be immediately exposed with just one click of a mobile phone. Businesses can use QR codes to promote coupons, special...
read more5 Powerful Ways to use QR codes
Having a business is not easy especially if you are in a place where there a lot of competition and you have low budget for advertising. Typically, businesses do not succeed much without customers and customers will not be aware that your business exists without promotion and advertising. In the field of business management, you will obviously hear the term “QR codes” in many strategic planning for service and product promotion. If you are new in the field, you might be wondering what is a “QR Code” and what good can it do for your business....
read moreBeating The Competition
Text Marketing. It is simple, inexpensive, and can deliver a terrific ROI – much better than many of the traditional advertising methods you may be using today. The growth in mobile usage over the last few years has been staggering. And the features now available on smartphones make mobile the most effective method of marketing! While it is becoming increasingly difficult to compete on the internet, mobile text (SMS) marketing is WIDE open. In fact less than 5% of US businesses currently use it at all. This gives savvy business owners who do...
read moreQR Codes Explained
QR (Quick Response) codes are those two dimensional barcodes that you will see cropping up all over the place. They are quirky, fun and very useful, best of all they are free and people with smart phones love them. What happens is when someone with a smart phone scans them they immediately see the information hidden within the code which in this case is a link to my website. Great for printing on laminate posters, T shirts, posters in windows etc. If you are using QR codes then you had better make sure your website is optimized for...
read moreMobile Ready Websites
Since June 2010, there were 264.5 million data-capable wireless devices, including 61.2 million smart phones or wireless-enabled PDAs in the United States. Microsoft estimates that by 2014, mobile internet usage will overtake desktop internet usage. Yet less than 1% of all businesses have a mobile-ready website. Chances are high that this includes your website. Just because people can still view your desktop site with a mobile device, the user experience is degraded to such a point that many users will click away and go to a mobile friendly...
read moreWhy SMS Text Marketing?
We’ve developed a text messaging system that will work like gangbusters for restaurants and many other types of businesses. It is simple, relatively inexpensive, and can deliver a terrific ROI – much better than many of the traditional advertising methods you may be using today. If you are currently spending money advertising, keep reading… First, let’s run through a few stats. If they don’t make you realize the importance of mobile phones marketing your business, then I don’t know what will. The growth in mobile...
read moreText Marketing Case Studies
Dunkin Donuts SMS Text Message Campaign: Dunkin’ Donuts wanted to entice high school/college age students in the Boston area to try their hot lattes. They used text message marketing to drive in-store redemption of $0.99 small hot latte mobile coupon in the month of October. The SMS offer was sent to 7,500 targeted opt-ins. Boston radio DJ’s invited participation; “text in to DD-123” each Thursday morning. In addition, 400,000 Mobile Internet (WAP) ads ran in Boston targeted content. Over 1,000 Dunkin’ Donuts franchise owners and...
read more7 Reasons You Need to Mobilize Your Business Today
There are a lot of new and exciting marketing strategies formulated every day in an attempt to penetrate into the public’s interests. One of the most effective, cutting-edge marketing methods being used today is mobile marketing. Thanks to the overwhelmingly popular cell phone, businesses can no longer ignore the importance of a mobile-friendly presence if they really want to reach their target audiences. Mobile marketing encompasses many different types of marketing techniques and strategies that help businesses increase profits and ROI. The...
read moreWhy Use Mobile Coupons in Your Business?
In business, the one thing that most people get hooked on is a discount or “freebie.” Therefore, you should definitely be using these types of promotions in your business. Traditionally, coupons are printed in papers and attached to magazines and newspapers. But the traditional paper coupons are quite costly since it involves paper and printing materials. On the other hand, mobile marketing coupons offer the same benefits as paper coupons, but with less overhead costs and expenses. In addition, coupons via SMS have a high rate of redemption...
read moreWhy Your Business MUST Have a Mobile Website
No matter what business niche you are in, times are tough these days when it comes to getting ore sales and increasing profits. Businesses are forced to utilize strategies that can reach their potential and existing customers both easily and affordably. With the amazing popularity of mobile phone devices, business cannot afford to overlook mobile marketing techniques and strategies. For instance, most mobile phone users now use their phones to surf the web. However, most businesses still do not have a “mobile-friendly” website. Traditional...
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